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WhatsApp Business APITemplates, sessions, green tick, team inboxWhatsApp ChatbotFlows, lead capture, live-agent handoverRCS Business MessagingRich cards, carousels, verified sender

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MsgBridge Verify

SMS, then WhatsApp, then a voice call — one API call, until the code lands.

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Solutions

OTP & User VerificationAlerts & NotificationsMarketing CampaignsCustomer SupportConversational Commerce

Industries

BFSI & FintechHealthcareInsuranceGovernment & Public Sector

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High volume

How e-commerce & d2c messages customers

01Real scenarios

Order confirmation

An immediate confirmation with the order summary and amount.

Shipping / out-for-delivery update

A notice when the order ships, and again when it's out for delivery.

Abandoned cart nudge

A reminder with the product and a direct checkout link.

COD payment confirmation

A confirmation call or message before a cash-on-delivery attempt is made.

02Channel mix

MomentChannelWhy
Order confirmationWhatsAppCarries the invoice and order summary in one template.
Shipping updateSMS and WhatsAppSMS as a fallback for customers who haven't opted into WhatsApp.
Abandoned cartWhatsAppRicher format — a product image and a direct checkout link.
COD confirmationVoice or SMSConfirms the order before a delivery attempt is made, cutting failed deliveries.

03Sector compliance notes

Abandoned-cart and other promotional nudges must run on DND-scrubbed routes and respect TRAI's permitted send-time windows — a common rejection reason for late-evening campaigns.
Order and shipping updates are transactional and must map to a genuine triggered event; reusing the same template for marketing content gets it re-classified and blocked.
COD-confirmation messages sent at meaningful volume need a recorded opt-in, since customers can flag unexpected calls or texts as unsolicited.
Regional-language promotional content, common for tier-2 and tier-3 reach, changes the Unicode segment count — a frequent source of billing surprises if not planned for.

04Template pack

Order confirmation

Hi {{1}}, your order #{{2}} for ₹{{3}} is confirmed. Estimated delivery: {{4}}.

Shipping update

Your order #{{1}} has shipped and is out for delivery. Track: {{2}}

Abandoned cart

{{1}}, you left {{2}} in your cart. Complete your order: {{3}}

COD confirmation

Please confirm your COD order #{{1}} worth ₹{{2}}. Reply YES to confirm delivery.

05Integration notes

  • Shopify, WooCommerce and Magento storefronts
  • Order management systems (OMS)
  • Logistics and courier partner APIs
  • CRM and marketing-automation tools

06Related solutions

Talk to us about e-commerce & d2c

We'll map your moments to the right channel mix.

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